Who we are
Sunny Day Markets was built on bold faith, smart pivots, and an unwavering belief in small businesses.
In 2019, owners Brandon Toney and Montana Noel quit their sales careers and took a leap of faith with just $160 to start their first business. Through reinvestment, hustle, and consistency, that small beginning grew into a successful furniture business.
When the market shifted and wholesale furniture became harder to source during Covid, they made a strategic decision to liquidate and pivot. Instead of quitting, they adapted — opening a clothing boutique that allowed them to stay entrepreneurial while supporting other small brands.
At their brick-and-mortar location, they began hosting Saturday pop-up markets for local vendors. These events quickly became the heartbeat of the business.
What started as small in-store pop-ups revealed something powerful:
There was a real need for organized, professional, and community-driven vendor events.
So the vision expanded.
Sunny Day Markets was officially born when Montana and Brandon began hosting events beyond their boutique, partnering with new venues and creating larger, more impactful markets across the region.
What began as a side offering became the mission.
Today, Sunny Day Markets proudly partners with towns, Park & Recreation departments, and major venues — including Cabarrus Arena & Events Center — to host trade shows, street festivals, themed markets, and large-scale community events across the Carolinas.
But at the heart of every event is the same purpose:
To give small businesses a platform to grow.
We know what it’s like to start with almost nothing.
To take risks.
To adapt when the market changes.
And to keep going anyway.
That’s why we don’t just host events — we build community.
Our markets bring together boutiques, artisans, bakers, crafters, service providers, and dreamers of all kinds, and we work hard to make sure every vendor feels supported, celebrated, and seen.
Sunny Day Markets is proof that when people come together, something powerful happens.
We’re not just building events.
We’re building a movement, a family, and a platform for others to rise.
And we’re so grateful you’re here with us.
Contact us
Are you a town, Parks & Rec department, or venue owner?
Let’s bring something special to your community! Reach out to learn how Sunny Day Markets can partner with you.